Jersey Royals - Brand Activation

Photo Credit : Clare Lewington

Partridge Events have just designed and installed the first ever Jersey Royal Potato stand in the UK for Maltby Street Market! 

We were approached by Phipps Relations to collaborate on a brand activation for Jersey Royal, a key component in the growing of Jersey Royal potatoes is that “many farmers still use seaweed harvested from Jersey beaches as a natural fertilizer” (Jersey Royals). This being a key element we wanted to ensure the design incorporated the natural and organic feeling of the producing of the potato. 

We wanted the stand to look and feel rustic incorporating organic materials and traditional elements to make up the stand. Having a small footprint to design for, the main structure of the stand is a traditional and rustic cart. Every element of the stand had bespoke branding including branded wooden crates, this is where the Jersey Royal Potatoes were displayed and served creating a more organic and artistic feel.

This year is Jersey Royals 140th anniversary, with approximately 20 island farmers now growing Jersey Royal Potatoes. We organised the fabulous Michelin star chef Chris Gillard to cook and serve the Jersey Royal potatoes. The potatoes were steamed and served with fresh mint, butter and sea salt.  With Maltby Markets railway arches and decoration its become one one of the most picturesque markets in London and popular places to spend your weekend and you can always count on there being a high quality of traders. 

A fabulous way for team Partridge to spend their weekend! 🌞

Sources of information include: 

Phipps Relations : https://thisisphipps.com

Jersey Royals : https://www.jerseyroyals.co.uk

Maltby Street Market http://www.maltby.st

Brighton Pier Proposal

What a fantastic way to start the Summer!

Partridge events were approached by an event organiser from Delhi, India. The brief was for the client to propose to his girlfriend on Brighton pier as the venue means a great deal to the couple. We were approached the week before the event was to take place and with the client living in another country, this had challenges in itself in regards to organisation as well as bringing everything together in such a short space of time. 
We found a romantic secluded spot at the end of the pier overlooking the sea and shore. Here Partridge Events set up a red carpet, VIP ropes and a table for two complete with bespoke floral cake and bottle of champagne, a private waiter to serve and a guitarist playing their favourite Beatles tunes.
The whole thing was beautifully captured by a waiting photographer and videographer. The client also had a hidden microphone so we were able to record the whole proposal without the Fiancée to be having the slightest idea.
A massive "YES!" was met with a huge cheer and round of applause from crowds on the pier. It was so lovely to be part of this special moment in this couple's future together.

If you'd like to plan an event for a special occasion please do get in touch, we'd love to speak to you.

London Pride 2017

We were so happy to be invited back to work for Pride 2017 after the last one all the way back in 2007. Our brief was to transform the ‘map’ area and café in City Hall, London, for the mayors Pride Party.
This year the party also ran in conjunction with a photographic exhibition celebrating Pride.
 We drew our inspiration for the design from the official pride 2017 "Love Happens Here" logo.  So we brought the rainbow colours into all the décor. We worked alongside Ficklestix who created all the amazing floor vinyls and window vinyls currently on show in the cafe.  
It was a fabulous day and so lovely to work with the vibrant rainbow colours in such an incredible space to create the end result you see above and below.
We had a great team of Stylists and fantastic suppliers who helped pull everything together down to the tiniest detail and we couldn't have been prouder to have been part of it.  

Corporate Summer Festival

Our Brief was a “Summer Festival” Party for a corporate event in conjunction with our fabulous clients, events agency Yellowfish. The event brought two of the company’s offices together and celebrated a summer party with 700 guest of mixed ages.

We started with inspiration from the colours of the company’s logo. Within the event we produced unique graphics and the set was constructed from bespoke colour pallets. We wanted to bring a rustic festival element to the event whilst bringing in glamorous and fun focus points. Wooden pallets, shimmer walls and a one of the kind, live graffiti artist worked away whilst the guests enjoyed the event. We loved styling for this vibrant event which was hugely enjoyed by all guests.

To find out more about our Corporate Events click here.

Halloween & The Day of The Dead

The Day of the Dead, 2nd of November, is a Mexican holiday where family and friends gather to remember and pray for those who have died and support them on their spiritual journey. The holiday is also known as Día de los Muertos. Participators honour the deceased by presenting gifts of intricately decorated sugar skulls, large papier-maché skeletons, orange marigolds and favourite foods and drinks of the departed to their graves. The paper-maché skeletons are so impressive and rise up above the crowds of people that parade through the streets. It is such an amazingly creative and beautiful way to celebrate the lives of those who have departed.

The Day of the Dead is growing ever more popular in Western cultures with many hosting Halloween parties taking on a lot of the same styles and designs you can see at the parades. Above are some photos we took last year at the incredible Day of the Dead exhibition at the British Museum. 

Here at Partridge we have created many Halloween extravaganzas, as well as one focused around the Day of the Dead. Some of our work can be seen in the images at the top of this post. We've also noticed some more emerging amazing Halloween trends - Game of Thrones (that we mentioned in our last Halloween post) and Gothic is also hugely popular and looks absolutely fabulous if you are wanting to dress a venue. The costume possibilities are pretty spectacular too. Have a look at our Pinterest board for a Gothic Inspired Halloween. 

If you're interested in hosting your own corporate or private party to celebrate Halloween please get in touch! It's not too late! Also visit our Pinterest page for more ideas!

Below is a still from the fantastic Spectre were we also saw amazingly dramatic and impressive shots of the Día de los Muertos parade.

Please click on the images to be taken to their original sources. 

Urban Food Fest - Before & After

Urban Food Fest - Uruguay takeover
 
The brief was to create a small experiential space to sit within the existing surroundings of The Urban Food fest site hosting Bodega Garzón and Colinas De Uruguay.
 
Over the course of two weekends, during July and August, we were required to provide a high impact branded zone. For Bodega Garzón a space that conveyed a luxury laid back vineyard feel and for Colinas De Uruguay a South American beachside cabana. In order to maximize budget and minimize waste we designed a simple bordered seating area to create a focal point for the many passing public and visiting foodies.
 
For the Bodega Garzón event we laid a luxurious deep pile artificial grass onto which we placed branded deckchairs and LED cube seating for visitors to sit back and enjoy some Bodega Garzón wine in the Summer sunshine. Large parasols adorned with warm white battery powered festoon lights provided a lovely continental feel as the evenings set in.

“The installation by Partridge looked wonderful. It was great to see everybody enjoying it” – Bodega Garzón.
 
For the Colinas De Uruguay takeover we laid a fabulous glitter gold floor to represent the sand, along with Uruguayan Flag inspired deck chairs and twinkling multicolored lighting. All border panels were resprayed and rebranded to create a contrast to the previous event.
 
For both events Partridge undertook the concept consultation, visualizing, art working, sourcing, offsite/onsite construction and post event storage along with the standard Health and Safety administration required for public events. 

The event was greatly enjoyed by all! If you have a chance to head to Urban Food Fest it's an absolutely fantastic event and chance to enjoy some fabulous street food and cocktails!

Halloween 2016

Today in the office we've been looking ahead to this years Halloween! This year we are expecting the fantastic Game of Thrones to be one of the popular themes. So here's a little mood board with some awesome ideas for creating your own Westeros. Have a look at our Pinterest board for more ideas!

If you're thinking of holding a Halloween Party this year then please get in touch. We have a great deal of experience in this area and have helped many people over the years to celebrate this ever growing event so let us give you a helping hand! We can be very scary here at Partridge when we need to be... :D

ILEA Halloween 2015. Produced by Partridge in collaboration with Boli Darling.

Holi Festival Of Colours, London

The Holi Festival comes to London! This extravaganza of colour is celebrated on the fullmoon of the Phaluga month in India. The festival is to celebrate the good conquering the bad and the start of Spring. 

Colour is painted all over the attendees bodies and thrown into the air to celebrate the colour of life and freedom. It also carries the strong message that everyone is equal. 

The festival now travels the World thanks to some amazing guys who wanted to share the experience with everyone. 

This year the Holi Festival will take place on the 13th of August at Wembley Park. Buy your tickets here!

To throw your own Indian Summer party have a look at our Pinterest board!

Rio Olympics 2016 - where to watch

It's nearly time for the much anticipated Rio Olympics! I know - we all wish we could be out there enjoying some lovely hot South American sunshine. Fear not! Here is a list of some great outside venues to watch the games in London.

The London Bridge City Summer Festival runs from June to November and involves a plethora of activities. Live music, karaoke, theatre, dance groups and free outdoor cinema. A great hub for entertainment and whiling away the hours. 

Pop Brixton is another fantastically vibrant location to watch sport over the Summer months. This eco friendly village hosts some excellent pop up food stalls as well as vintage nik nak shops. Towards the back the creators have built a large cinema area which plays sport all Summer long.

And lastly we recommend Beach East in the old Olympic grounds at Stratford. Over 2,200 square metres of sand has been deposited on the site turning it into a lively beach with paddling pools, funfair rides and beach bars. What's not to love! 

Have a look at our Olympics Pinterest Page to style your own Games themed party! We are also here to help you create your own bespoke styled celebration, what ever it may be! Get in touch. We'd love to help. 

Brighton & Hove Pride 2016

Pride fever has finally hit us all here at Partridge towers and we cannot wait to see the amazing and almost outrageous carnival floats that will be carrying the Glitterati and flamboyant of Brighton & Hove gay scene, with the help of possibly the world, all coming to the city to show solidarity and embrace the diversity that is PRIDE!!!

After researching its history few people are aware that the first Pride was in the 70’s, as a political march, but then increasing with popularity and numbers in the 90’s. Even though the floats seemed handmade they were done in style and that’s what we believe it is all about!

2010 was possibly the first year ever that the parade had as many as 160,000 people celebrating. Every year is getting bigger and more fabulous, changing attitudes with promoting acceptance and equality.

As we are a team of creatives we are all about the designs, whether handmade or crafted by exceptional stylists. We believe that the message is clear when you see the parade, that we are all able to express ourselves no matter what. Pride gives us all a platform to exactly do that.

We all at Partridge wish you all a Happy and of course a FABULOUS Pride X